England’s Paper Crows have managed to cleverly present their entire E.P. Build in one interactive music video. Four screens powered by YouTube videos of Build‘s four tracks are synchronized to present haunting and poetic imagery in conjunction with the band’s seductive electronica. Scrolling from screen to screen allows the user to focus on a different track, but the imagery created by the four adjacent videos keeps the presentation cohesive and compelling.
Check out the interactive Build experience on papercrows.com.