Fairgrounds Night

Fairgrounds Night (fairgroundsnight.com) is a new interactive augmented video by designer/musician Andreas Lutz which utilizes an app to further expand the content and story of the music video. At several points throughout the video, QR codes appear that are meant to be captured by the free Fairgrounds app (iPhone/iPad), revealing a bit more about the main characters of the story. Some of the additional content provided through the app allows the viewer complete control over what s/he sees and includes 360° video and multiple viewing screens. Turns out, the app is an interesting enhancement to the video’s very traditional storyline. Beautifully photographed, Fairgrounds Night is worth your time and will give you a look into what the future may hold for all of our phones, tablets and computers—having these devices interact will make for a much richer experience.

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